The new report by Expert Market Research titled, ‘Global Butternut Squash Market Share, Report and Forecast 2023-2028’, gives an in-depth analysis of the global butternut squash market, assessing the market based on its segments like forms, distribution channels, and major regions.
The report tracks the latest trends in the industry and studies their impact on the overall market. It also assesses the market dynamics, covering the key demand and price indicators, along with analysing the market based on the SWOT and Porter’s Five Forces models.
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The key highlights of the report include:
Market Overview (2018-2028)
- Forecast CAGR (2023-2028): 80%
The global butternut squash market is expected to be driven by the high nutritional value butternut squash offers and its wide uses in culinary applications.With an increase in commercial distribution and shipping of bulk quantities of squash, the demand for butternut squash increased as the variety was compact and easily stackable.
Butternut squash is a popular food that dieticians frequently recommend for cholesterol control and weight loss programs, resulting in market growth. The increasing demand for healthy and functional food products, along with rising health-conscious consumers, is driving the global market growth.
Industry Definition and Major Segments
Cucurbita moschata, or butternut squash, is a winter squash that grows on a vine and is part of the Cucurbitaceae family, which also contains gourds and pumpkins. Butternut squash is a relatively new type, the product of crookneck squash breeding to generate a variation with a more compact size, a straighter neck, and stacking properties. The thin, edible skin, dense meat, and small seed cavity of butternut squash make it a popular type on the market.
By form, the market is segmented into:
- Puree Form
- Frozen Form
- Fresh Form
Based on distribution channel, the market is divided into:
- Offline Sales
- Online Sales
On the basis of region, the market is segmented into:
- North America
- Asia Pacific
- Latin America
- Middle East and Africa
Major companies are introducing new and innovative products to maintain their market prominence. Frozen butternut squash has a high shelf-life and is suitable for transportation, which is contributing to the increased market demand. Increasing investments in research and development activities are further invigorating the market growth.
The increasing demand for butternut squash across the household and foodservice industry for the preparation of a variety of regional international cuisines is augmenting the global market growth. The emerging number of stores is expected to register decent sales in the forecast period.
Key Market Players
The major players in the market are Rana Meal Solutions LLC, Sakata Vegetables Europe S.A.S., Harris Seeds, Stahlbush Island Farms, Mackenzie Limited, ALDI Inc., and Tozer Seeds Ltd., among others. The report covers the market shares, capacities, plant turnarounds, expansions, investments and mergers and acquisitions, among other latest developments of these market players.
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